TVstuff: Disable the Cable?

“Don’t panic.”

That’s what the Time-Warner Northeast Ohio customer service representative told me this morning. I think she was mistaking the irritation in my voice for fear. I’ve been a Time-Warner Cable television customer for all of 70 hours and already I’ve had to call customer service; this does not bode particularly well for our burgeoning relationship.

At issue: the Viacom debacle. As near as I can figure it, Viacom wants to wring more money out of Time-Warner for channels like Comedy Central, Nickelodeon and MTV. Because apparently people still watch MTV. Time-Warner, naturally, doesn’t want to shell out the dough, claiming that they’d have to (surprise!) raise their rates.

This morning, Viacom decided that negotiations weren’t going to cut it, so they resorted to something akin to extortion: a crawl across the bottom of their networks imploring Time-Warner customers to contact their cable provider if they didn’t want to lose shows like SpongeBob Squarepants when the ball drops in Times Square. 1Happy New Year!

At the International House of Johnson we do occasionally watch SpongeBob Squarepants, but losing The Daily Show with Jon Stewart and The Colbert Report would be a deal-breaker. We rarely watch anything else on Comedy Central, because 90% of the programming on Comedy Central is crap, but The Daily Show and The Colbert Report are pretty much the only two shows that Laura and I watch together.

The Viacom crawl is, in my opinion, hitting below the belt as far as negotiations are concerned. It’s certainly not unprecedented, but it’s kind of a dirty trick. Viacom is essentially threatening to take their ball and go home if Time-Warner doesn’t play the game to their liking, but their crawl makes Time-Warner out to be the bad guy. According to one source, the price hike Viacom wants is triple the increase from their previous contract with Time-Warner, which translates (per Viacom) to roughly 25 cents per month per Time-Warner Cable subscriber. 2Time-Warner claims that this could set a precedent for other networks to demand higher rates and result in a $30-per-year increase for customers. The crawl, quite naturally, fails to mention any of this.

But the crawl is effective. Laura asked me about it first thing this morning, as she’s not at all keen to lose Nickelodeon or Comedy Central, so I thought I’d give Time-Warner a call. The number provided in the crawl was experiencing “technical difficulties”, which I took to mean “a flood of calls from angry parents whose children want to watch SpongeBob tomorrow”.

At this point, I know that Viacom is playing dirty, but I called Time-Warner Northeast Ohio anyway. I was greeted with an automated message assuring me that negotiations to keep the Viacom networks were underway and wouldn’t I please just hang up because that’s all they could tell me.

Unfortunately for Time-Warner, they’re the new kid on the block as far as television providers in the International House of Johnson are concerned, and I was already annoyed to discover that having a digital cable box and subscribing to “extended basic” service is not the same as having “digital basic” service. 3Translation: Our current service plan does not include Noggin (another Viacom network, the one that features all of Kyle’s favorite shows), BBC America or the basic OnDemand features. Oh, and their installer was 30 minutes late on Monday.

So I waited on hold for a customer service representative. Poor Barbara got a bit of an earful as I explained that, should the Viacom networks disappear from my lineup, Time-Warner’s reign as the television provider in my house would be a very, very short one. My DirecTV receiver is still active 4In fact, the television was tuned to Noggin on DirecTV when Laura saw the Viacom crawl this morning. and my digital phone service has yet to be installed, so it’s just a matter of who I call Monday morning to inform them that their services will no longer be required.

I’m not panicking, I’m just annoyed that—having been a satellite television subscriber for seven years with only two issues that I can recall—I switched to cable and wound up on the phone with customer service after less than three days.

UPDATE: Time-Warner CEO, Glenn Britt has issued a statement. Additionally, Viacom has allegedly threatened to block Time-Warner Cable Internet subscribers from accessing their free online content, such as episodes of The Daily Show and The Colbert Report.

UPDATE: It certainly appears that Viacom is planning to block Time-Warner Cable Internet subscribers, if the pop-ups on sites like are any indication. So, even though I currently put pennies in Viacom’s pocket because I’m still paying for DirecTV, because my Internet access is through Time-Warner I won’t be able to access free content on (I’ve seen the pop-up myself on that very site.) That’s really playing dirty, Viacom.

FINAL UPDATE (01 January 2009): Well, it looks like Time-Warner Cable and Viacom have reached a “an agreement in principle“, which means 13 million households can spend New Year’s Day in Bikini Bottom after all. As an aside, if one of your New Year’s resolutions was “no cable rate hikes”, you’re probably going to be breaking that one sooner than you expected.

1 Happy New Year!
2 Time-Warner claims that this could set a precedent for other networks to demand higher rates and result in a $30-per-year increase for customers.
3 Translation: Our current service plan does not include Noggin (another Viacom network, the one that features all of Kyle’s favorite shows), BBC America or the basic OnDemand features.
4 In fact, the television was tuned to Noggin on DirecTV when Laura saw the Viacom crawl this morning.

12 thoughts on “TVstuff: Disable the Cable?”

  1. And this is yet another reason why the wife and I don’t “do” cable or satellite TV. We just don’t have the time to worry about it. We catch most of our shows on Hulu or Netflix these days. Fun enough. 🙂

  2. Agreed, Goose.

    Here’s what you do. Call Windstream/Whomever. Get their DSL service. Drop the cable and spend the $30-70 you would have spent on the difference every month on DVDs for your son.

    Or spend it on a nice computer that you can hook right up to the TV. You can probably get a decent laptop and remove the screen, just using the VGA port on the back. Or use the screen to anchor the laptop somewhere to make it easy to type on your couch.

    1. @Wesley — None of your suggestions (or Goose’s) will be implemented here anytime soon if I can help it. I have no desire to downgrade to DSL, nor do I particularly relish the idea of purchasing a PC that I have to hack in order to turn it into some half-assed approximation of a set-top box with a remote control.

    1. @Slowhand — Well, all it really means for me is that I don’t have to switch the connection from my cable back to my satellite, and that I’ll be giving VOIP a shot in a week. It’s really Time-Warner’s reprieve (not that I expect Viacom could have afforded to lose all those viewers, either).

  3. Interestingly, I read somewhere that DirectTV was/is to be next under Viacom’s gun in a rerun of this same scenario.

  4. Linda and I dumped our cable a couple months back when we moved, but couldn’t stand to miss Dexter, House, Fringe, or Sarah Connor Chronicles. Granted, that last one is mainly me.

    Anyway, I’ve found Bittorrent plus the PS3 to be an extremely effective alternative for catching TV shows. With the PS3 and Netflix, I don’t feel like I’m missing a thing.

    1. @Greg — BitTorrent and the PlayStation 3 are two things that I generally avoid. Since embracing console gaming, I’ve pretty much been an Xbox guy (which is why I just recently bought an Xbox 360). As for BitTorrent, playing in that pond means swimming with some very unpleasant fish, so I just don’t do it.

Leave a Reply

Your email address will not be published. Required fields are marked *